Sector / Ecommerce

Marketing measured
in revenue.

Ecommerce growth built on real numbers: ROAS and revenue pulled straight from your analytics and your platform, not the story the ad channels tell about themselves.

Why REBEL

Why REBEL
for ecommerce?

In ecommerce, vanity metrics are everywhere and profit is the only one that pays the bills. We work to ROAS and revenue derived straight from your analytics and your CMS or CRM, integrated so the numbers are real, reconciled, and worth making decisions on. Not platform-reported ROAS that doesn't move the needle.

Real partnership.

Most agencies talk partnership and deliver account management. We integrate heavily, with the people and systems that actually hold the truth. Your CMS, your CRM and your analytics feed one reconciled view of performance, so what we optimise towards is real revenue and margin, not a number a platform invented to flatter itself.

How this looks in practice
Direct integration with your CMS, CRM and analytics stack
One reconciled view of revenue and ROAS, agreed with you
Visibility of stock and margin, so budget follows what you can actually sell
Direct access to the people running your account, not a relay
What it gets you
Decisions made on real numbers, defensible to the board
Budget weighted to your best-performing products and margins
Campaigns that flex with stock and seasonal demand
A team that treats your revenue like their own
Caroline Clemens
REBEL have been part of the team at Joma Jewellery & Katie Loxton since 2019, supporting our Paid Media strategies and more recently, SEO. It goes without saying that REBEL are experts in their field, but my favourite thing about working with REBEL, is the genuine and honest relationship that we have with them, as I believe the most successful partnerships are built on great communication and a mutual respect for one another.
Caroline Clemens · Head of Marketing, Joma Jewellery / Katie Loxton
Matt Phelan
Working with The Rebel Agency has been a breath of fresh air; they are a true partner who actually took the time to understand our business rather than just talking at us.
Matt Phelan · CEO, The Happiness Index
Eva McBride
We'd strongly recommend REBEL to any business that wants not just a capable agency, but a team of genuinely good people to grow alongside.
Eva McBride · Marketing Director, Pax8
Jonathan Griffiths
We were looking for a digital-marketing agency small enough to care but with world-class thinkers and implementors to maximise our investment and results. REBEL delivered incredible strategic-advice, customer service and campaign delivery. I am proud to call them our partner.
Jonathan Griffiths · Marketing Director
Kieran Cahill
Excellent PPC and SEO agency, filled with quality ideas and even better people!
Kieran Cahill · Head of Marketing, Highbet
Vivobarefoot logo
Joma Jewellery logo
Katie Loxton logo
Loco Skates logo
yfood logo
Elixinol logo
Hobbycraft logo
Highbet logo
Vivobarefoot logo
Joma Jewellery logo
Katie Loxton logo
Loco Skates logo
yfood logo
Elixinol logo
Hobbycraft logo
Highbet logo

How we drive
ecommerce growth.

Each channel with its own dedicated place and agenda.

Value, without
the bloat.

Deep ecommerce expertise, priced like we have something to prove. Transparent, flexible and agile, with none of the padding usually wrapped around an agency retainer.

What to expect from us
Transparent pricing on scope of work, never a percentage of spend
ROAS targets set on your real margins, not platform attribution
Flexible engagement that flexes with your trading calendar
Decisions in days, not steering committees
Numbers you can reconcile against the P&L

Selected work.

Real accounts, real numbers, told properly.

Got more questions
about ecommerce?

How do you work out real ROAS?

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From your analytics and platform data, reconciled, not the inflated attribution the ad channels report about themselves. We integrate with your CMS or CRM so the revenue we optimise towards is the revenue you actually bank.

Can you help with stock and seasonality?

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Yes. We keep the account stock-aware so budget never pushes products you can't fulfil, and we plan seasonal campaigns around your genuine peak trading windows, building demand ahead of them, not scrambling once they've arrived.

Do you work with our platform?

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We integrate with the major ecommerce platforms and CMS/CRM setups to pull real numbers rather than guesses. If your stack is unusual, we'll work out the cleanest way to get one reconciled view of performance before we start.

How do PPC, SEO and social work together?

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As one system. Shopping and PMax capture demand, SEO owns the category and product pages that convert it organically, and paid social builds and retargets audiences across the journey, with learnings shared between them so budget always follows what's working.

Want revenue you can reconcile?

Tell us what's not working. We'll show you where the real growth is.