Service / Organic Search

SEO that grows
what matters.

Technical SEO, content strategy and authority building designed to grow sustainable organic traffic that converts. We connect SEO to commercial outcomes, not keyword rankings.

Why REBEL

Why REBEL for
your SEO?

Senior specialists who connect organic search to the revenue your business runs on, across every surface your customers use to find you. Technical health, content and authority built as one plan, whether buyers are searching Google, asking ChatGPT or comparing you in AI Overviews.

We are rebelling against corporate bloat: no account-manager relay, no padded retainers, no 200-ticket audits that never get built. The people who set your SEO strategy do the work, alongside our PPC, social and data specialists, so every channel compounds.

Real partnership.

Most agencies talk partnership and deliver account management. We embed: your targets become our targets, and you deal directly with the people doing the work.

What that means for you
Live visibility of the numbers that matter, not a monthly reveal
Direct access to the people doing the work
Proactive partnership, not reactive support
Answers when you need them, not within an SLA
Communication without the account-manager relay
What our approach gets you
A strategy built from your data, your competitors and your margins
Content that targets real intent and earns its rankings
Technical fixes ranked by commercial impact, not ticket count
Measurement in revenue, the language your board already speaks

The REBEL approach
to SEO.

Budgets don't separate good SEO from great SEO. Strategy does. Ours starts with your business and your search results, not a template playbook.

Value, without
the bloat.

Deep expertise, priced like we have something to prove. Transparent, flexible and agile, with none of the padding that usually comes wrapped around an agency retainer.

What to expect from us
Transparent pricing on scope of work, never a percentage of spend
Strategies built on real-world results, not templates
Flexible engagement that fits your stage and budget
Decisions in days, not steering committees
Outcomes you can take to your board
Caroline Clemens
REBEL have been part of the team at Joma Jewellery & Katie Loxton since 2019, supporting our Paid Media strategies and more recently, SEO. It goes without saying that REBEL are experts in their field, but my favourite thing about working with REBEL, is the genuine and honest relationship that we have with them, as I believe the most successful partnerships are built on great communication and a mutual respect for one another.
Caroline Clemens · Head of Marketing, Joma Jewellery / Katie Loxton
Matt Phelan
Working with The Rebel Agency has been a breath of fresh air; they are a true partner who actually took the time to understand our business rather than just talking at us.
Matt Phelan · CEO, The Happiness Index
Eva McBride
We'd strongly recommend REBEL to any business that wants not just a capable agency, but a team of genuinely good people to grow alongside.
Eva McBride · Marketing Director, Pax8
Jonathan Griffiths
We were looking for a digital-marketing agency small enough to care but with world-class thinkers and implementors to maximise our investment and results. REBEL delivered incredible strategic-advice, customer service and campaign delivery. I am proud to call them our partner.
Jonathan Griffiths · Marketing Director
Kieran Cahill
Excellent PPC and SEO agency, filled with quality ideas and even better people!
Kieran Cahill · Head of Marketing, Highbet
Jake Eley
Benni and Kamilla constantly come through and deliver. Highly experienced in SEO and Google ads, always with great results and in depth reporting. Nice to see their faces on the call on Fridays!
Jake Eley · MD, Loco Skates
Vivobarefoot logo
Joma Jewellery logo
Loco Skates logo
Escode logo
Wigmore logo
Elixinol logo
Hobbycraft logo
Highbet logo
Vivobarefoot logo
Joma Jewellery logo
Loco Skates logo
Escode logo
Wigmore logo
Elixinol logo
Hobbycraft logo
Highbet logo

Our SEO services.

Everything organic search covers, run as one system with one team accountable for the outcome.

Technical SEO

Crawlability, indexation, speed and site architecture fixed properly, not patched over. The foundations that decide whether anything else you do gets seen.

Content marketing

Content built around what your customers actually search and ask, written to convert as well as rank. No filler calendars, no thin posts published to fill a retainer.

On-page & UX

Pages structured so users land, stay and convert. Intent matching, internal linking and page experience handled as one job, not three tickets.

Ecommerce SEO

Category, product and faceted-navigation SEO that turns rankings into revenue. Built around margin and stock reality, not just search volume.

B2B SEO

Small search volumes, long sales cycles, high stakes. We target the queries your actual buyers make and connect them to pipeline, not traffic.

Local SEO

Visibility where your customers actually are. Local listings, reviews and location pages that drive footfall and enquiries.

International SEO

Structure, hreflang and content strategy for brands growing across markets, built for how each region actually searches.

Website migrations

Replatform or redesign without losing the traffic you have built. We plan, test and monitor so rankings survive the move.

SEO audits & consultancy

A senior-led, independent review of what is holding your site back, ranked by commercial impact. Yours to action with anyone, including your current agency.

What makes us different?
Honestly, not much.

Every agency says hands-on. Every agency says data-driven. Every agency says transparent. We say them too, so don't believe this section. Believe the numbers instead: different is easy to claim, kept promises are not.

94%
Client retention. They could leave. They don't.
9.5/10
Scored by our clients, verified by The Drum.
6+
Years with our first-ever client. Joma joined in 2019 and never left.
Weekly teams meetings are a joy rather than a chore.
Jake Eley · MD, Loco Skates

Search case studies.

Real accounts, real numbers, told properly.

Rated by the people
we actually work with.

Our clients score us through The Drum Recommends, the industry's independent client review programme. Here is how they rate us.

9.5/10
Average client rating
See our reviews on The Drum
98Delivery
97Client service
97Effectiveness
96Strategic thinking
95Creativity
93Return on investment

Don't take our
word for it.

The people who work with us, in their own words, from independently verified Drum Recommends reviews to notes sent straight to our inbox.

We'd strongly recommend REBEL to any business that wants not just a capable agency, but a team of genuinely good people to grow alongside.
Eva McBrideMarketing Director, Pax8
Working with The Rebel Agency has been a breath of fresh air; they are a true partner who actually took the time to understand our business rather than just talking at us. They strike the perfect balance between being deeply human and approachable while remaining impressively AI literate, ensuring our strategy is both empathetic and future-proof. Most importantly, they are relentlessly ROI focused, proving that they are finally the agency that listens to our goals and delivers the results that matter to the board.
Matt PhelanCEO, The Happiness Index
We had a positive experience working with the team. They were professional, responsive, and consistently focused on performance improvement. Their PPC expertise helped bring structure and clarity to our campaigns, and communication throughout the engagement was strong. We appreciated their collaborative approach and willingness to adapt strategies based on our goals and feedback.
Tania Benito FernandezMarketing Executive, Royal Society of Chemistry
Working with REBEL has been a great experience so far. Strong strategic thinking, fast execution and a very collaborative approach throughout the projects. Their performance marketing expertise helped us significantly increase reach, improve campaign visibility and generate highly relevant leads. Especially appreciated their proactive mindset and willingness to challenge ideas constructively to achieve the best possible outcome.
Ozan YeginerMarketing Campaign Manager, DACH, Pax8
It's been a pleasure to work with Rebel. Their expertise, proactivity and communication are brilliant. I would recommend them to anyone looking for a PPC agency.
Nathan PriceMarketing Executive, Royal Society of Chemistry
Great work from REBEL, we are very pleased to work with them!
Mihailo IlicMarketing Manager, Harri
Excellent PPC and SEO agency, filled with quality ideas and even better people!
Kieran CahillHead of Marketing, Highbet
It's been great working with an agency that brings so much insight and enthusiasm. In both strategy and execution, REBEL is an agency that clearly punches well above its weight.
Martijn CouprieDirector of Marketing
Rebel have really helped us build a foundation for SEO growth, working on a custom platform with a fairly complicated tech setup. They've really got under our skin and the team have always been an absolute delight to work with, going above and beyond what's expected.
Jane VerityHead of Marketing, Artfinder
REBEL are a great company to work with. Building meaningful relationships with their clients and always being reactive, their team strive for greatness and want the best for your company, championing you as a client.
Charlotte RowlsonMarketing Manager, STH
I was having trouble with transferring from another agency and they helped me through that tricky process, guided me at each step and made it easy to do exactly what I needed to do. As I am new to paid search, the team made it very easy for me to understand how it all works, which is not something my previous agency did. They are also highly efficient and quick to respond to my emails. I look forward to continuing my partnership with them.
Misha AgarwalMarketing Manager, Informa
We were looking for a digital-marketing agency small enough to care but with world-class thinkers and implementors to maximise our investment and results. REBEL delivered incredible strategic-advice, customer service and campaign delivery. I am proud to call them our partner.
Jonathan GriffithsMarketing Director
Rebel feel like an extension to the business and are quick to respond, help with any last minute changes. They are strategic in planning and help deliver our targets/goals.
Anna FergusonKatie Loxton
Benni and Kamilla constantly come through and deliver. Highly experienced in SEO and Google ads, always with great results and in depth reporting. Also willing to suggest new projects (ie meta ads) to try and further the business. Nice to see their faces on the call on Fridays!
Jake EleyMD, Loco Skates

Senior people.
Real accountability.

9.5/10
Drum Recommends rating
94%
Client retention
100%
Senior people doing the work
2018
Independently owned since

Got more questions about
our SEO services?

What makes REBEL different?

+

Our SEO strategy is built to boost every channel, not just organic. We work alongside PPC, social and data specialists in-house to tie performance together, so you show up on every surface your customers search - Google, LLMs, Socials and beyond. We look at the big picture: where search behaviour is going, not just where it is.

How do you measure SEO performance?

+

Beyond rankings, sessions and revenue, we align with the KPIs your business actually runs on. Every site is different, but we always root our work in sales as the number to optimise towards. As LLMs reshape how people find brands, our monitoring and tracking evolve with them, so no new avenue goes unmeasured.

Why does SEO matter?

+

Organic search is bigger than your site. It's how your brand shows up online as a whole. Good SEO means customers find you in the moments that matter and convert when they do.

Do you just hand over recommendations, or help implement them?

+

Both. Strategy without execution is where most SEO stalls, so we work alongside your developers and content team to get changes live, or implement them ourselves where access allows. Recommendations that sit in a document don't move revenue.

Can you get us showing up in ChatGPT and Google's AI results?

+

Yes, and not as a side effect. Everything in good SEO feeds AI visibility, but we also actively optimise for it: how LLMs and Google's AI surfaces find, trust and cite your brand is part of the strategy from day one, not an afterthought.

Do you use a standard SEO playbook?

+

Every site and business is different, so there's no template. Before we set strategy, we dig into your historical data, what's changed and what the search results actually look like for your competition. Then the balance of work - content, on-page, technical - flexes to what your site genuinely needs, not a fixed formula.

How do you help us justify SEO spend internally?

+

We start with the quick wins. Early, visible results build trust with senior stakeholders and buy the time that bigger SEO plays need. And because we report in revenue rather than rankings, the value speaks the language your board already uses.

Want organic growth that converts?

Tell us what's not working. We'll show you where the real growth is.